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Inman Real Estate News

OpenAI backlash, McDonald’s memes and Ford’s F1 return show perception drives the conversation 
From AI ethics debates to viral CEO moments, recent headlines reveal how quickly perception can shift online — and what real estate professionals can learn about trust, storytelling and platform risk.

An open letter to NAR members: Be the change you’re looking for
We are the National Association of Realtors, Darryl Davis writes, and if we want it to be better, stronger, and more trusted, then it starts with us.

Back to basics, back in business: Now Streaming
These lead-gen fundamentals still fill pipelines. Here's how to blend them with today’s tools to get results faster.

HomeServices CEO on private listings: ‘Tell me how that is putting the consumer first’ (WATCH)
On stage with Joe Skousen and Stuart Siegel, Chris Kelly compared private listings to video streaming fragmentation.

Compass-Rocket partnership, private listings, rates: Inman Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers.

Proptech investment hits $1B in February as investors place bigger, more selective bets
Proptech funding topped $1 billion in February as venture capital shifted toward fewer, larger bets, even as early-stage startups continued attracting investment.

The market keeps tipping toward a pool of reluctant buyers
Mortgage rates and the median listing price are down, while active inventory is up year over year, but more positive movement may be required for hesitant buyers this spring.

Manning up on LinkedIn: Does the social media platform favor masculine profiles?
Can changing your gender on LinkedIn lead to a measurable increase in traffic and visibility? Rachael Hite set out to find out.

Compass is rethinking how inventory reaches consumers, and that’s long overdue
Standing still is not a strategy, Compass team lead Angela Morsa writes. Compass is bringing necessary new innovations to the practice of real estate.

Afraid to call FSBOs? The truth about the Do-Not-Call list
The Do-Not-Call list isn't the barrier many agents assume. Coach Darryl Davis breaks down the law — and why avoiding these calls hurts both you and the seller.

Beyond pre-approval: How to bulletproof your buyer in a competitive market
Lending expert Sofia Nadjibi offers insight for creating stronger buyer offers and greater negotiating leverage.

NAR releases statement on coming soon listings and public marketing
Without commenting directly on the Compass-Rocket partnership, the National Association of Realtors noted it has no policy on coming soon listings and reaffirmed support of the MLS.

Spring market shows early signs of green shoots
Early data shows that existing-home sales were up in February and that relistings are experiencing a surge, signaling consumer confidence in the market.

‘Full transparency is the strongest mechanism for serving buyers and sellers’: Windermere’s OB Jacobi
Consumers are best served by openness, the Windermere co-president writes, not by being made guinea pigs for strategies that may or may not benefit them.

Tracy Tutor sues Oren Alexander as jury deliberates federal case
The luxury broker and "Million Dollar Listing" star alleged she was drugged by Oren Alexander and sexually assaulted by him and another unnamed man during a Douglas Elliman recruiting event in 2014.

5 ways to show up, so your real estate business blows up
Explosive professional growth isn’t magic, Jimmy Burgess writes. Its momentum is created by showing up in ways others choose not to.

If I were starting my real estate career in 2026, here’s exactly what I would do
Forget building fast. Build strong, brokerage president Lori Muller writes. Because the ceiling in real estate isn’t determined by the market — it’s determined by discipline.

NWMLS wants to use a Zillow ruling in its battle with Compass
The Seattle-based MLS argued that a ruling in a case involving Zillow has parallels to its own legal battle against Compass.